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    Series「Focus on Latent Preferences! Intuitive Marketing」

    #Design#Psychology#Research#Joint Project#Development
    本音をあぶり出す、直感マーケティングの新手法、STPとは？
    Insights/Research
    2020/08/07

    What is STP, the new intuitive marketing technique that uncovers true feelings?

    Design psychology, which deals with the unconscious realm of humans. This time, we explain the usefulness of "STP," a new marketing technique that pinpoints what feels intuitively good.

    Yoshihide Nagao

    SeriesFocus on Latent Preferences! Intuitive Marketing[2]
    デザイン心理学による、直感マーケティングとは？
    Creative
    2019/12/17

    What is intuitive marketing based on design psychology?

    The Visceral™ Test is a method that uses images to quantify consumers' "current mood."

    Yoshihide Nagao

    SeriesFocus on Latent Preferences! Intuitive Marketing[2]

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