Using advertising techniques to create something that isn't advertising. A Gachi Talk!
"GachiTube," streaming on WOWOW On Demand, is a reality show where seven teams compete in video production. Takatoshi Nakao, Creative Director at Dentsu Inc. who planned and directed the program, along with WOWOW producers Kazuharu Bingo and Karin Goto, reflect on the show's production.
Takatoshi Nakao, Bingo Kazuharu, Gotō Karin
Dentsu Inc. Planning and Production WOWOW 30th Anniversary Special "GachiTube"[2]
