Series「Expanding Business Through Creativity: The Challenge of BX」

Breaking Free from Preconceived Notions! The Challenge of Young BX Creators (Part 2)

Wakabayashi Equipment Industry has formulated a new concept and management strategy aiming for a century of "triple win" management. As a new venture embodying this, they developed the space subscription service "room tailor" in collaboration with Dentsu Inc. Continuing from last time, we asked the Dentsu Inc. creative team behind this project about the challenges with room tailor and the key points for succeeding with new ventures through BX (※1).

Toshiya Yui, Aaron Zoo, Yamaguchi Taizō, Narumi Kanatsuka

Expanding Business Through Creativity: The Challenge of BX[3]

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