The Process of Developing Products That Respond to Desire: The "Heart-Moving New Product Development Program"
Takashi Chiba continues his explanation of the details and benefits of utilizing the "Heart-Moving New Product Development Program" provided by Dentsu Inc.'s cross-organizational project, "DENTSU DESIRE DESIGN (DDD)."
Takashi Chiba
The starting point is "desire"; product development that moves the heart[2]
