Shun Maekawa

As a data analyst, I spearheaded integrated planning and effectiveness measurement for TV and digital media. In 2015, I led the development of STADIA, an integrated marketing platform for TV commercials and digital advertising. Currently, I oversee data alliances with major tech companies—including global digital platform operators, mobile carriers, and device manufacturers—centered around Data Clean Room, a new data infrastructure for the cookie-free era. I secured first place in the #Twitter promote APAC competition for innovative ad systems.