Media Services / Newspaper Division

For newspaper media, this is a time of major transformation. Precisely because of this, newspaper advertising now offers opportunities for diverse challenges, and the scope for creative advertising has expanded dramatically. In this column, Dentsu Inc. Media Services / Newspaper Division staff will serialize articles themed around "What newspaper media can do now. What can only be done now." We'll deliver the cutting edge of newspaper advertising to show you why "Newspaper advertising is exciting right now!"