Takuma Kudo

Born in Oita City. After working in advertising creative production and PR at Dentsu Inc., he moved to a creative boutique. He returned to Dentsu Inc. in November 2018, working as a "Creative Strategist." He is a full-time university lecturer, a member of the Creative Committee of the Japan Advertising Association, and a NewsPicks Academia Professor. His publications include Learning Strategic Thinking from Heroes (Nikkei Publishing) and The Advancing Consultation Room: Strategy Theory for Ages 13 and Up (Kodansha).