Akira Niizawa

After working at SoftBank, he joined the company in 1998. As a sales executive, he contributed to market expansion during the early days of internet advertising. From 2005, as Head of the New Business Development Division, he was responsible for building new business models, including e-commerce and CGM-based solution development. He subsequently held positions including Head of the Media Division and was appointed Chief Operating Officer (COO) in 2007. He became Vice President in 2010 and President in 2013. Centering on the media rep business, he strives to provide advanced interactive marketing services, driving the ad network and ad exchange businesses while continuously challenging himself to pioneer new areas and foster innovation.