Yuuta Sawada

After earning a master’s degree in marketing science, I joined Dentsu Inc. Following five years as a data scientist at the Data & Technology Center, I assumed my current position. As a data-savvy copywriter, I handle the end-to-end planning of advertising campaigns, including strategy, planning, AI implementation, and effectiveness verification. I specialize in the entertainment sector and have provided marketing communications support for numerous artists and anime titles. I have received numerous awards for copywriting and TV commercials, including the Senden Kaigi Award.