Toru Hasegawa

With over 20 years of experience as a producer in the video content production industry, I have led the establishment of industry rules on numerous themes including "workstyle reform," "digitalization," and "COVID-19 response" within video production. Since 2021, I have been working to establish virtual production and decarbonization of video production within the industry, overseeing the development of the core tool "Carbon Calculator for Movie Production (CCMP)." He is advancing the calculation of CO2 emissions for TV commercials and long-form video content, proposing and implementing reduction measures, and building the organizational structure to execute these efforts.