Chihiro Maeda

Beginning in 2003, I started my career as a Planner/Director/Information Architect at a major digital agency. I supported marketing strategies, UI/UX improvements, and PDCA cycle design across various industries. Subsequently, at a business company, I was responsible for service design for new ventures, launching multiple services, and serving as the strategy and UX lead for OMO/CRM initiatives. I joined Dentsu Digital Inc. in 2017. Responsibilities span a broad range including CX strategy consulting, launching the integrated service "DDMEX" for the pharmaceutical and healthcare industry, B2B communications, and service design. This encompasses workshops, research/analysis, and strategy formulation.