Nishii Mihoko

While providing management and business consulting to numerous companies, he is affiliated with the "Dentsu Inc. Youth Research Department" (https://dentsu-wakamon.com). Author of "Pagyaru Consumption: Research on the 'Gal Mindset' Hidden in 70% of Girls" (Nikkei BP) and "Why Do You All Start Talking About the Same Things When It Comes to Job Hunting?" (co-authored, Sendenkaigi). Recipient of awards including D&AD, Red Dot Design Award, One Show, and Kids Design Award. Also engaged in external activities such as serving as an advisor to the NPO Encourage.