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Series「The Accelerating Evolution of E-Commerce: Lessons from Amazon and Rakuten's Business Models」

#Corporate Strategy #Business Model #LTV #EC #Customer Development #Food #Distribution

2017/09/08

Online grocery shopping. Amazon Fresh is going all out!

Amazon Fresh, launched by Amazon (Amazon.co.jp) in April to tackle fresh food e-commerce head-on. Will this new venture, launched by the e-commerce giant with great anticipation, change Japanese shopping habits?

Junichi Kanno, Mizue Arakawa

The Accelerating Evolution of E-Commerce: Lessons from Amazon and Rakuten's Business Models[2]

Marketing

2017/07/07

Focus on Amazon and Rakuten's "Customer Base Strategy"!

According to statistics from the Ministry of Economy, Trade and Industry, Japan's e-commerce market size has surpassed the 15 trillion yen mark. Let's compare the strategies of Amazon and Rakuten, the major players in the domestic e-commerce market.

Junichi Kanno

The Accelerating Evolution of E-Commerce: Lessons from Amazon and Rakuten's Business Models[2]

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