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KizashiPedia [1]"Digital Parenting"
DENTSU SOKEN INC. introduces "new words" capturing signs of change in consumers and society from its unique perspective in this "dictionary." We'll introduce one new word each week.
"Digital Parenting" refers to...
Parenting techniques utilizing smartphones, YouTube, and other digital tools. As the digital native generation becomes parents, parenting methods using digital devices, supporting apps, and educational game apps for infants and toddlers are emerging and generating buzz.
It's gaining attention for helping alleviate childcare burdens on women, particularly due to the increase in working women and the trend of later marriages leading to older mothers. Opportunities exist in the IT industry for innovative services focused on childcare.
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Author
KizashiPedia
Dentsu Inc.
DENTSU SOKEN INC.'s "Dictionary" introduces "new words" capturing signs of change in consumers and society from a unique perspective. It also analyzes the focus points of these signs and their potential developments. Read for insights, discuss for conversation topics...
