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Published Date: 2019/06/06

New Orangina 100 Web Video "Cinderella Uncle" and Travis Japan Star Together

Suntory Beverage & Food International will launch "Orangina 100," a new lineup from its "Orangina" carbonated beverage brand, on June 11.
This new product is the brand's first to use 100% fruit juice. It blends five types of fruit juice, including orange, with Orangina's proprietary orange peel extract to achieve a rich flavor reminiscent of squeezing a whole orange.

Starting on the launch date, the company will release a web video titled "Morning Youth" on its homepage ( http://orangina.jp/ ), featuring actor Shinya Kote and the seven-member Johnny's Jr. unit "Travis Japan."
Kote, known as the "Cinderella Uncle," broke through last year after a long period of apprenticeship, landing roles in numerous dramas.
Travis Japan is one of the most highly anticipated groups within Johnny's Jr., and this marks their first advertising appearance.

The video begins with Mr. Kote, playing a salaryman, buying Orangina 100 at a convenience store. As he mutters to himself, "Wow, this is good stuff. This really gets you going first thing in the morning," he suddenly time-slips.
He finds himself back at his nostalgic alma mater, where seven classmates (Travis Japan) in their high school uniforms stand before him. Through comical exchanges between the now-middle-aged man and the unchanged seven, Mr. Kote gradually recaptures his youthful spirit.
Then, suddenly, they all turn toward the camera and perform a flawless formation dance.
This expresses the message that those who drink Orangina 100 will recall the energy of their student days and use it as vitality for the day.

Kote-san playfully commented, "There's clearly one middle-aged guy among this handsome crew, but I'm honored to play a classmate alongside these seven. Maybe if I blend in with them, people might think, 'Hey, he's actually pretty good-looking!' and mistake me for one of the handsome guys... Just kidding, I went too far."
Travis Japan stated their aspirations: "We in our student uniforms and Mr. Kote will become the faces of this new product. Moving forward, we want to fizz and sparkle alongside Mr. Kote, living up to the name."

 

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