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Published Date: 2020/03/02

Suntory Beer "Kinmugi" New Commercial Satomi Ishihara and Cherry Blossom Blizzard (Video Available)

Regarding the Kinmugi brand, Suntory Beer will launch "Four Seasons Kinmugi" this spring, featuring distinct seasonal flavors crafted with the brewer's dedication, designed to be enjoyed alongside daily meals.

The company has launched "Spring Kinmugi," crafted with the umami of barley and a clear aftertaste for a light, spring-like feel. Starting February 29, it is airing the third and fourth installments of its new TV commercials featuring actress Satomi Ishihara: "Spring Kinmugi" and "Kinmugi Brewer." The tagline is "Delicious in Spring."

 
 

The "Spring Kinmugi" edition shows Ishihara struggling up a hill with a bicycle loaded with packages. The "Kinmugi Brewer" edition features Ishihara relaxing in her garden, engaging in a transcendent exchange with the brewer who crafted the beer.
Amidst swirling cherry blossoms, Ishihara's smile and expressions as she savors Kinmugi are charming, conveying the excitement of spring's arrival and the taste of Kinmugi.

Prior to the commercial shoot, Ishihara visited the company's Musashino Brewery in Tokyo. "I wanted to take this chance to learn about Kinmugi," she commented. "I learned about the brewers' passion and dedication, and about hops. It's truly delicious, so I hope everyone enjoys it this spring."

Product site:
https://www.suntory.co.jp/beer/kinmugi/

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