"Suntory Natural Water" CM Series Part 5 Features Utada's New Song (Video Available)

Suntory Beverage & Food International will begin airing a new TV commercial for Suntory Natural Water titled "I'll Take the Light and the Wind" starting April 19.
As before, singer-songwriter Utada Hikaru, who serves as the brand character, appears in the commercial. The song used is Utada's new track "I Won't Tell Anyone" (scheduled for digital release on May 29). Ahead of the broadcast, two versions (30-second and 60-second) were released on the official website and YouTube on the 17th.

 

This fifth installment in the series of commercials featuring Utada is set against the backdrop of a majestic waterfall in the great outdoors.
Utada arrives at the mountain amidst lingering snow. Warming herself by a campfire, she recites a passage from Wordsworth found in a poetry collection by Kokutō Dokuhō: "Let the moonlight illuminate your stroll, and let the mountain winds blow freely upon you."
The scene shifts from a clear stream to a massive waterfall where water cascades down violently. Utada stands beside the enormous pool at the base of the falls, feeling the "living water" with her entire body.
As Utada drinks Suntory Natural Water with a refreshed expression, her narration states, "I have received the light and wind of the Alps." As always, the result feels like a gentle breeze caressing the body.

 

Initially, the production team planned to use a passage from a prepared poetry collection for the recitation scene. However, Utada proposed that a poem resonating with the commercial's musical worldview would be better. Consequently, she recited a passage she personally selected from a collection by Kunikida Doppo.
Another highlight is that a portion of the song, set for digital release in May, can be heard in the commercial.