[Call for Participants] Dentsu Consulting Inc. × Dentsu Macromill Insight, Inc. Co-hosted Webinar: "No More Hesitation: How to Find New Business Ideas ~ Let's Explore with a 'Map' and 'Compass' ~" Held November 27

Dentsu Consulting Inc. and Dentsu Macromill Insight, Inc. are recruiting participants for their co-hosted webinar on Thursday, November 27: "No More Hesitation: How to Find New Business Ideas - Set Out on an Exploration with a 'Map' and 'Compass'".

While numerous factors contribute to difficulties in creating new businesses, many organizations cite the inability to find promising ideas as a starting point, or the inability to generate them in sufficient quantity, as key challenges.

This webinar introduces methods for organizations struggling with new business idea generation to efficiently conduct "market exploration" while leveraging their "company strengths." Using a "map" that comprehensively and simply organizes exploration areas and a "compass" that visualizes company strengths, it explains how to advance new business development without hesitation, featuring case studies from manufacturing companies.

【Overview】
Date & Time: Thursday, November 27, 1:00 PM - 2:00 PM
Format: Online
Fee: Free
Hosted by: Dentsu Consulting Inc., Dentsu Macromill Insight, Inc.
*An archive of the seminar will be available for one week after the event. If you are unable to attend live, please register and we will send you the viewing URL at a later date.

■Click here forregistration and webinar details

【Speaker Profile】

So Tatsumi
Principal, Business Promotion Group, Dentsu Consulting Inc.
He has worked at multiple consulting firms, providing consulting services in brand development, new business creation, business strategy formulation, and business transformation. In recent years, his consulting has focused on innovation, particularly the creation and realization of new businesses that become new revenue pillars for companies, and on enhancing decision-making at the management level.

Yosuke Satouchi
Dentsu Macromill Insight, Inc.
Manager, Research Consulting Group 4, Marketing Promotion Department
After joining Dentsu Macromill Insight, Inc., engaged in research projects across diverse industries including automotive, housing, food service, home appliances, tourism, and government agencies. Specializes in organizing vast and complex datasets into actionable insights for corporate decision-making, uncovering consumer insights, and supporting branding, PDCA cycles, and business strategy initiatives.