What is the "Pirate" technology supporting these increasingly rich and complex audio ads?
Three Dentsu Group companies have released "Premium Audio Advertising" to strengthen their audio ad delivery capabilities. Digital advertising is increasingly moving beyond the traditional static image-centric world toward video and audio, advancing toward "richer expression." Recognizing audio ads as highly compatible with "branding advertising," which demands more diverse expression, the companies have been focusing on developing new products and building service frameworks.
Rei Fujimoto
A new era of audio ads has arrived![2]
