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    Series「Dad's Evolution: The Reality of Parenting for Dads and Families After COVID-19」

    #Marketing#Insight#Survey#Paparabo#COVID-19
    パパの変化が、これからの家族消費を読み解くキーになる
    Marketing
    2022/10/21

    The changes in dads hold the key to understanding future family consumption.

    In this series, based on the findings from Papalabo's survey "Changes in Dads' Behavior: The Reality of Parenting by Dads and Families After COVID," we have introduced in Parts 1 and 2 the changes in dads' attitudes and behaviors, along with seven distinct clusters and their characteristics, as revealed by the results. Building on the insights gained from this, in this third installment, we will explore "Changes in Dads and Future Family Consumption."

    Yūichi Yanagida

    SeriesDad's Evolution: The Reality of Parenting for Dads and Families After COVID-19[3]
    ７タイプのパパ、環境の変化を楽しめたのは？
    Marketing
    2022/09/26

    7 Types of Dads: Which Ones Thrived Amidst Environmental Change?

    This series, based on the findings of Papalabo's survey "The Changing Dynamics of Fathers: The Reality of Childcare for Fathers and Families After COVID," unravels the realities of fathers raising children and the key points that influence their hearts and actions. In Part 2, we introduce the results of Papalabo's cluster analysis to show how fathers can be specifically categorized.

    Kenji Koizumi

    SeriesDad's Evolution: The Reality of Parenting for Dads and Families After COVID-19[3]
    家族時間は増えた。「変化を楽しめるかどうか」はパパ次第。
    Marketing
    2022/09/09

    Family time has increased. Whether they can enjoy these changes depends on the dad.

    Based on the findings of Papalabo's survey "Changes in Dad's Behavior: The Reality of Parenting by Dads and Families After COVID," we will serialize articles exploring the realities of fathers raising children and the key points that influence their hearts and actions. The first installment focuses on "The Reality of Changes Before and After COVID."

    Hattori Rei

    SeriesDad's Evolution: The Reality of Parenting for Dads and Families After COVID-19[3]

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