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Series「Latest Healthcare Insights from the Wellness 10,000-Person Survey」

#Insight #Survey #Healthcare #Well-being #Cluster #Marketing #China

2024/05/29

About 10 times more than Japan!? Why is health tech adoption advancing in China?

By comparing Japan's "Well-E 10,000 Survey" with China's "Wellness Survey," we examine the reasons behind the advancement of health tech in China.

Takizawa Naho, Xue Qian, Jiang Wanqing

Latest Healthcare Insights from the Wellness 10,000-Person Survey[4]

Marketing

2024/03/13

Healthcare Prioritizes Time Efficiency Too!? Current State of "Health Tech Utilization" as Seen Through Health Awareness

We present the actual state of health tech usage based on results from the "Wellness 10,000 Survey," a large-scale annual survey conducted by the Dentsu Inc. Healthcare Team.

Takizawa Naho

Latest Healthcare Insights from the Wellness 10,000-Person Survey[4]

Marketing

2023/10/04

Even among the highly health-conscious, there's a type that avoids exercise!? 7 Healthcare Clusters

The Wellness 10,000 Survey conducted cluster analysis to classify consumers into seven distinct types. This revealed more specific characteristics that go beyond the simple dichotomy of high or low health consciousness.

Takizawa Naho

Latest Healthcare Insights from the Wellness 10,000-Person Survey[4]

Marketing

2023/06/21

What is essential for a "well-being" lifestyle? Health? Money? Work?

We present findings from an analysis of the large-scale "Wellness 10,000 Survey," conducted annually by the Dentsu Inc. Healthcare Team, examining how widely the term "well-being" has reached consumers and how well it has been accepted.

Takizawa Naho

Latest Healthcare Insights from the Wellness 10,000-Person Survey[4]

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