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Series「Not just advertising! Dentsu Inc. professionals who run alongside companies and businesses」

#Marketing #Management #small and medium-sized enterprises #Business Support #PR

2025/08/07

Your company is surely world-class in something! What is corporate utilization of Guinness World Records?

The Guinness World Records™ are widely used as corporate PR initiatives. We heard about the benefits companies gain from utilizing Guinness World Records and past case studies.

Shuichi Uchiyama, Maruyama Takuro

Not just advertising! Dentsu Inc. professionals who run alongside companies and businesses[2]

Marketing

2025/07/10

The "Sparring Partner" for Entrepreneurs Revitalizing Japan's SMEs

A 27-year-old president suddenly inherited a painting company burdened with 5 billion yen in debt. Behind this comeback story from rock bottom was the presence of a Dentsu Inc. employee who became his sounding board. What is the role of a "sounding board" for business owners that revitalizes small and medium-sized enterprises?

Makoto Nakamura, Takehide Isobe

Not just advertising! Dentsu Inc. professionals who run alongside companies and businesses[2]

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