Management/Business
2026/05/2040% of Engineers Say They “Don’t Collaborate with PR”: Challenges and Solutions for Technical PR
・What is technical PR? It refers to corporate communication regarding a company’s “technology,” particularly external communications. Collaboration between the technical and PR departments to effectively communicate the company’s technology to the outside world is of critical importance in corporate management. In this series, we will explore both management perspectives and academic insights...
Atari Norihito
The Case for "Technology PR": Are There "Treasure Troves" Hidden in Your Company’s Technology Department? [1/1]