The Tokyo Organising Committee of the Olympic and Paralympic Games, a general incorporated foundation, appointed Dentsu Inc. as its exclusive marketing agency.

Dentsu Inc. was appointed as the exclusive marketing agency for the Tokyo Organising Committee of the Olympic and Paralympic Games (Headquarters: Shinjuku-ku, Tokyo; Chairman: Yoshiro Mori).

As the marketing partner, Dentsu Inc. will support the Committee in developing marketing plans and conducting sponsor sales.

Leveraging its expertise and know-how in sports business, Dentsu Inc. will work toward the success of the Games.

 

Dentsu Inc. News Release

http://www.dentsu.co.jp/news/release/2014/0417-003720.html