MLB to Install Sensors in Stadiums, Test Mobile App

Major League Baseball (MLB) will begin testing its mobile app "At The Ballpark" next year by installing sensors in ballparks. Citi Field, home of the New York Mets, will be the first ballpark equipped with these sensors. Using a location-based system powered by Bluetooth Low Energy (BTLE) technology, the app will welcome fans arriving at the ballpark, send them ad-supported messages, and deliver discount coupons for the team store.

 

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Published: October 01, 2013