Horipro Scout Caravan Grand Prix Winner Miki Sato Appointed Radio Goodwill Ambassador ~ Promoting Radio's Appeal to Young People

On November 4, the National Association of Commercial Broadcasters in Japan appointed Miki Sato (20), winner of the Grand Prix at the "38th Horipro Talent Scout Caravan 2013," as its "Radio Goodwill Ambassador" as the third installment of its "Radio Revitalization Project." Over the next year, she will promote radio's appeal, enjoyment, and role, primarily targeting younger audiences from the perspective of her generation.

Specifically, she will visit radio stations nationwide, appear on programs, promote the unified commercial radio campaign "Radio is Coming!", and conduct PR activities through the shared radio website.