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Honda Motor Co., Ltd. held the launch event for the new "Freed/Freed Plus" on September 16 at Welcome Plaza Aoyama in Minato Ward, Tokyo.
At the outset, presentations were given by Masashi Tanabe, Principal Researcher at Honda R&D Co., Ltd.'s Four-Wheel R&D Center; Kimiyoshi Teratani, Executive Officer and Head of Honda Motor Co., Ltd.'s Japan Division; and Asako Suzuki, Executive Officer and General Manager of the Japan Division Sales Planning Department. They explained the development intent behind the model change, the first in eight years, which further evolves the previous "just right" concept into a model that is "just right" anytime, anywhere, for anyone.
Next up, model Yuri Ebihara and talent Yoshimi Tokui, who appear in the TV commercial, shared their impressions of the new model: "Despite its compact exterior, we were surprised by how spacious the interior is. The color is lovely too," said Ebihara. "There are so many seat arrangement patterns. Some make you think you could fit an infinite amount of luggage, while others create a first-class seat-like feel. It seems incredibly versatile. It also gave me the impression it would be fun to ride in," said Tokui.
Tokui-san is known as a cat-loving comedian, so when the host asked, "Do you ever ride in a car with your cat?", he immediately replied, "Almost never." Hearing this answer, the host said disappointedly, "I thought we could expand on that," but true to his comedian nature, Tokui-san quickly shot back, "Should I lie? There's a rumor going around the neighborhood that there's a guy who always drives around with cats in his car, known as the 'Cat Car Guy'." This drew roaring laughter from the audience.
Later, the two actually got into the new "Freed/Freed Plus." Ebihara, sitting in the driver's seat, smiled and said, "The windows are big, and the view is really wide. I drive a lot, and this seems easy to handle. Plus, there's so much storage space. I think there are lots of features girls would love." Tokui responded, "That's great. It feels like the kind of ride you'd get as an executive. If Yoshimoto had a few of these cars, it would make getting around so much easier."
Tokui also experienced the "Sleep Mode," which creates a semi-double mattress-sized space when the seats are reclined. "It doesn't feel cramped at all. You could really get a good night's sleep in this," he remarked in surprise.
he remarked in surprise.
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