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Panasonic Celebrating 100 Years: Experience Event "Creative! GALLERY" Now Open
Panasonic, celebrating its 100th anniversary in March 2018, launched its "Creative! Campaign" this fall under the slogan "Creative! Make everyday a little more creative."
As part of this campaign, the "Creative! GALLERY" experiential event is currently being held in seven cities nationwide.
At the venues, visitors can experience the "100-Year Time Tour," a VR content showcasing the history and future of the company's home appliances as it approaches its 100th anniversary, and the "Creative LIFE WALL," an exhibition corner curated by interior stylist Kanae Ishii featuring the latest appliances and various items that enrich daily life.
(Image shows the event in Tokyo)
The Time Tour uses 360-degree video content to showcase the history of home appliances that have supported people's lives from the company's founding to the present, and their relationship with appliances that will bring greater comfort, deliciousness, health, and more to future lifestyles. Narration is provided by actor Hidetoshi Nishijima, familiar from TV commercials.
The Life Wall displays lifestyle items selected by Ms. Ishii alongside the latest home appliances for housework, health, AV, and cooking. Visitors can touch the products directly and receive explanations from staff to understand their features.
■ Future Event Overview
Tokyo
【Dates】November 11-12, 18-19
(11:00 AM - 7:00 PM each day)
【Location】 JR Shinjuku Station, New South Ticket Gate Area
Penguin Plaza
Fukuoka
【Date】December 9–10
(11:00 AM - 7:00 PM both days)
【Location】 Solaria Plaza 1F Zephyr
"Creative!" Site: http://panasonic.jp/creative/
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