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Webinar: "New! Business Creation Methodology for Pioneering Promising Future Markets" - July 1 (Participants Sought)
Astamuse, which possesses one of the world's largest innovation capital databases (covering new businesses, new products/services, new technologies/research, patent information, etc.), and Dentsu Inc.'s cross-functional creative organization, Dentsu Future Creative Center (FCC), will host the webinar "New! Business Creation Methodology for Pioneering Promising Future Markets" on July 1. Registration is currently open.
To develop new businesses that pioneer future markets, it is essential not only to pursue immediate profits but also to communicate a vision internally and externally to build anticipation. This webinar will introduce a one-stop approach and program that simultaneously achieves new business development and enhances corporate value. This is accomplished by combining "assessing the potential of your company's technologies using future prediction data" with "ideation driven by creative thinking."
《Program Offered》
■Future Vision Studio
https://futurevision.studio/
■Astamuse: InnovationCapital Pathfinder (ICP)
https://pathfinder.innovation-capital.biz/

New! Business Creation Method to Develop Promising Future Markets
Design Your Company's Leap Forward Potential with "Future Prediction Data" × "Creator Ideas"
【Webinar Overview】
Date & Time: Thursday, July 1, 2021, 3:00 PM - 4:00 PM
Delivery Method: Zoom (Online)
Participation Fee: Free (Pre-registration required)
Capacity: 500 participants (first-come, first-served)
Registration & Seminar Details:https://peatix.com/event/1926317/
【Content】
1. The necessity of designing your company's potential for leapfrog growth
2. Methods for Generating Business Ideas from Your Company's Technology Assets (Astamuse)
3. How to generate ideas starting from consumer insights and needs (Dentsu Inc.)
4. Introduction to Future Vision Studio
5. Q&A
【Recommended for】
・New business, business planning, and innovation department personnel
・Corporate planners and executives seeking to create a compelling corporate vision
・Consortium managers facing challenges in consensus building
・Research institutes and R&D personnel
・Exhibition managers for events like expos where corporate vision is communicated
・Venture company personnel aiming for funding
・Recruitment managers seeking to communicate vision and leverage it for hiring
【Speaker】
Sakaki Ryosuke
Creative Director, Dentsu Inc. / Representative, Future Vision Studio / Representative, OPEN MEALS
Joined Dentsu Inc. in 2004. Primarily worked as an Art Director on various corporate advertising campaigns. Currently expanding his domain freely with the mission of "Co-creating a Well-being 22nd Century." Recent major projects include: "Future Vision Studio" (designing corporate leap potential), "OPEN MEALS" (future food industry co-creation), "space foodsphere" (space food market co-creation), the "Hokkaido Ballpark" project (scheduled to open in 2023), and the "Tokyo Bousai" disaster prevention book project (distributed to all Tokyo residents). Recipient of the Good Design Gold Award. Numerous other awards including D&AD and Cannes Lions. Selected as one of "23 People Creating Hits in the Reiwa Era" (Nikkei BP).
Ikeda Naoto
Director, Business Development Division, Astamuse Inc.
After completing graduate studies at the University of Tokyo, he joined Astamuse following roles at major global consulting firms. At Astamuse, he engages in consulting for new business creation while also serving as the business manager for InnovationCapital Pathfinder (ICP), the company's new venture supporting open innovation and new business creation, driving its advancement.
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