The Kansai Advertising Review Association held its 31st Annual General Meeting at the Osaka Club in Chuo Ward, Osaka City, on February 20. The association primarily conducts pre-screening and review of advertisements in the Kansai region.
The meeting approved the 2013 business report and financial statements, along with the 2014 business plan and budget. New officers were elected following the expiration of terms, with Mr. Hajime Matsumoto (Executive Officer and General Manager of the Sales Division at the Sankei Shimbun Osaka Headquarters) re-elected as Chairman.
The FY2013 business report noted that the number of review requests from member companies was 565, a decrease of 43 from the previous year. It also reported that issues related to medical matters, health foods, and the Specified Commercial Transactions Act were prevalent.
The FY2014 business policy set the following key objectives: ① Prompt processing of investigation and review cases, preparation of accurate and easy-to-understand reports, and further strengthening of security ② Enhancement of information exchange and collaboration with relevant government agencies and organizations ③ Improvement of individual reviewers' capabilities and overall level enhancement