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Published Date: 2025/03/24

[Call for Participants] Dentsu Consulting Inc. × Dentsu Macromill Insight, Inc. Co-hosted Webinar: "Future-Oriented Management Strategy: 'New Consulting Thinking' and Research Utilization for Innovative Mid-Term Planning" April 16

Dentsu Consulting Inc.and Dentsu Macromill Insight, Inc. are recruiting participants for their co-hosted webinar "Future-Oriented Management Strategy: 'New Consulting Thinking' and Research Utilization for Innovative Mid-Term Planning," to be held on Wednesday, April 16.

Today's business environment is changing at an unprecedented pace. To achieve sustainable growth and establish competitive advantage, forward-looking strategies and their reliable execution are essential.

This webinar explains how to leverage future insights and research to formulate and execute innovative management strategies and mid-term business plans, targeting executives and personnel in corporate planning, business planning, and business development departments.

「未来視点の経営戦略~革新的な中計策定のための『新コンサル思考』とリサーチ活用~」

【Overview】
Date & Time:
Wednesday, April 16, 1:00 PM - 2:00 PM
Format: Online (Zoom)
Fee: Free
Hosted by: Dentsu Consulting Inc., Dentsu Macromill Insight, Inc.

■Register and view webinar details here
 


【Program】

Strategy Development Based on Future Insights
How to leverage the challenging theme of 'the future' in strategy. Introducing future-oriented strategy and mid-term planning processes and specific methodologies, incorporating Dentsu Consulting Inc.'s 'New Consulting Thinking'.
 
Strategy Execution
Furthermore, Dentsu Macromill Insight, Inc. explains the essential research required to ensure strategies become more than just pie in the sky and significantly increase their feasibility.
・Understanding Customer Structure
• Market Trend Insights
・Internal Strategy Promotion

【Speaker Profile】

Dentsu Consulting Inc., Business Promotion Group, Principal
So Yamamoto

With experience at multiple consulting firms, he has focused on areas such as consumer goods, media, and entertainment, engaging in corporate vision formulation, mid-term management planning, new business development, and market potential evaluation. Also gained experience in product development, brand management, and communication strategy formulation within the marketing departments of a major beverage manufacturer and a foreign IT company. His strength lies in a supportive style that carefully engages with clients—from strategy formulation to the development and execution of implementation plans considering organizational dynamics—to draw out their vision and foster a sense of conviction.

Akihiro Ogawa Group Leader, Account Lead 1 Group Business Development Department Dentsu Macromill Insight, Inc.
After graduating university, joined an IT venture. Built his career through startup launches and UX consulting before joining Dentsu Macromill Insight, Inc. in 2017. Possesses extensive experience in digital marketing, UI/UX consulting, and market data analysis. Currently serves as Manager of Business Development Department 1Gr at Dentsu Macromill Insight, Inc. Involved in formulating business strategies, promoting DX, and developing various solutions.
 

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