Four Approaches to Effectively Utilize Time-Based Advertising
How can you effectively select from the vast number of TV programs to maximize the use of time-based advertising and drive business growth? The key lies in the market structure of your product. By categorizing market structures into patterns, you can identify "four market classifications" and "four approaches" for effectively leveraging time-based advertising.
Masaki Kushida
The Power of Television in the Reiwa Era[7]
