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Published Date: 2014/09/16
"How to Find That One Phrase: 50 Tips for Polishing Your Words" Now on Sale
On September 16, Dentsu Inc. copywriter Yosuke Watanabe published "How to Find That One Phrase: 50 Tips for Polishing Your Words" (Jitsumu Kyoiku Shuppan). The book design is by Dentsu Inc. art director Arata Kubota.
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Finding That One Phrase
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This book compiles 50 tips for "communicating opinions clearly"—a crucial skill for business professionals—from a copywriter's perspective. It shares all the know-how and wisdom gained from the advertising production field, offering content immediately applicable in business settings.
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