Yamada Denki Opens New Concept Store in Shimbashi

Electronics retailer Yamada Denki opened a new concept store, "LABI Amenity & TAX FREE Shimbashi Ginza Exit," in Tokyo's Shimbashi district on April 10. "LABI" is a coined term for "LIFE ABILITY SUPPLY," representing an urban store concept centered on "discovery, experience, enjoyment, and sharing."

As Shimbashi is becoming an area bustling with people of all ages and genders, including businesspeople and international tourists, the existing "LABI Shimbashi Seikatsukan" was renovated. This new store offers diverse services, an expanded product lineup, and tax-free shopping across all floors.

At a press briefing held on the 9th, the day before the opening, Vice President Tadao Ichimiya stated, "This store represents a new innovation for Yamada Denki, aiming to create new demand." He explained that through collaboration with three companies from other industries, the store goes beyond just selling home appliances, offering new services and products to meet the needs of both domestic and international customers.

The 1st floor features the @cosme×LABI Beauty station, a collaboration with Japan's largest cosmetics and beauty portal site "@cosme" (Cosme Next). The 2nd floor offers daily necessities, daily necessities; the third floor features Brand Off, making its LABI debut with luxury brand buy-and-sell services; the fourth floor showcases domestic watches and bags; floors 5-7 offer popular electronics and Japanese souvenirs for international travelers. The top-floor eighth level houses a men's-focused cosmetics and grooming section, alongside the newly opened Ginza Fine Care AGA Clinic (MFC) specializing in men's hair loss treatment.

Yamada Denki Related Release: http://www.yamada-denki.jp/topics/download.t.pdf/900