Mynavi Career New CM Presentation Event "Support Ceremony for 'Yes! A New Way of Living'"

On January 16, Mynavi held a press conference at the Jiji Press Hall in Chuo Ward, Tokyo, to unveil its new "Mynavi Career Change" commercial featuring actress Aoi Miyazaki, themed "Yes! A New Way of Living."

In the new TV commercial, Miyazaki plays the protagonist, a "mysterious traveler who supports new ways of living." She encourages people in various situations struggling with career changes, sending a powerful message of support to those choosing new paths through career shifts or job changes.

The five new TV commercials—"Declaration," "What I Want to Do Starts Now," "Is This Really Okay?," "Giving Back," and "For Marriage"—will air sequentially nationwide starting on the 22nd.

Yasuo Ogita, Editor-in-Chief of Mynavi Career, stated: "While career changes may often be viewed negatively, Mynavi unequivocally affirms new ways of living within increasingly diverse life plans. Based on the idea of being a navigator for exploring new ways of living through job changes, we adopted the concept 'Yes! New Ways of Living.'" He explained the background of the campaign concept, adding, "For these commercials, we focused on inclusiveness and a sense of security, and we were honored to have Aoi Miyazaki serve as our image character."

Ms. Miyazaki, who appears in the commercial, appeared on stage as a guest for a talk session.
Regarding what she values most in her profession, she stated, "The most important thing is to enjoy it. I am who I am today because of the connections I've made with various people. I want to cherish those connections and work hard."

There was also a segment where Miyazaki introduced an "Encouragement Fortune" that resonated with her from the approximately 50 types prepared at the venue. She chose the phrase "I have a debt of gratitude I wish to repay," explaining her reason: "I have a desire to grow older so I can repay the kindness of those who have supported me."

Finally, Miyazaki offered encouragement to those considering a career change: "Starting something new to change your current situation
It may take courage to start something new, but if you have a strong will and truly want to do it, you can push forward no matter what happens. I hope you'll give it your best effort."

Official Website:
https://tenshoku.mynavi.jp/