March 5–13 is AYA WEEK. Posters featuring the smiles of 84 AYA generation cancer survivors and others will be displayed in Nerima Ward.
The "LAVENDER RING" project, which aims to create a society where people can live with a smile even after cancer, will display posters featuring the smiles of 84 individuals, primarily AYA generation※2 cancer survivors, in Nerima Ward during AYA WEEK※1 (March 5-13). The posters are based on the photo book 'Living Authentically: 206 Smiles and Thoughts of Those Living with Cancer,' published last year for World Cancer Day. Through this exhibition, LAVENDER RING aims to raise awareness about cancer prevention among young people.
※1= AYA WEEK is a week dedicated to sharing the current realities of "young people and cancer" with society.
※2= AYA generation refers to Adolescent and Young Adults, meaning young people aged 15 to 39 in Japan.
Exhibition Title: Photo Exhibition "Living with Cancer"
Location: Nerima City Hall Main Building 1F Atrium (6-12-1 Toyotamakita, Nerima-ku, Tokyo 176-8501)
Period: March 4 (Fri) - March 7 (Mon), 2022, 8:45 AM - 8:00 PM
■About the Book "Living Authentically: 206 Smiles and Thoughts of People Living with Cancer"
A photo book compiling the four-year journey of LAVENDER RING since its founding and posters created during the popular event "MAKEUP & PHOTOS WITH SMILES," which began simultaneously with the group's launch. Published by Hearst Fujingaho on February 4, 2021, World Cancer Day.
Book Overview Here
■About LAVENDER RING
LAVENDER RING was founded in 2017 with the goal of creating a society where people can live with smiles even after a cancer diagnosis. It is a space where volunteers who support its mission—including companies, individuals, government agencies, schools, and hospitals—freely participate. Each contributes what they can, taking concrete actions to realize a society where people can live with smiles even after cancer. While internationally recognized symbol colors exist for specific types of cancer, the "lavender" championed by LAVENDER RING represents all types of cancer. The name LAVENDER RING was chosen with the wish that "our thoughts form a circle, spreading beyond cancer patients to encompass their families, medical professionals, friends, and colleagues."
【Awards】
・IAUD International Design Award 2019 Gold Prize, Social Design Category (Awarded to Shiseido Co., Ltd.)
・2nd Nikkei SDGs Management Awards: Social Value Award (awarded to Shiseido Co., Ltd.)
*Awarded for Shiseido's overall social value activities, including promoting diversity management centered on women's advancement
・Mecenat Award 2021 Excellence Award (Awarded to Shiseido Co., Ltd.)
*In LAVENDER RING, "cancer survivor" refers to
refers to all individuals who have been diagnosed with cancer, are undergoing treatment, are under observation, are in remission, or have ever had cancer.
Official website here
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