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Cup Noodle The sequel to the globally acclaimed SAMURAI CM is now live!
On November 15, Nissin Foods released a new commercial for its Cup Noodle CM ·SAMURAI series, which has been running since 2014, and began airing it on television. (https://www.youtube.com/watch?v=cJjqZwJ4NdA )
Total views for past series videos have reached approximately 30 million.
The "7 SAMURAI" edition features seven SAMURAI showcasing extraordinary performances across seven extreme sports. As Cup Noodle's global commercial for the 2016-17 season, it will air in countries worldwide including Brazil, Japan, India, Indonesia, and Singapore.
Samurai clad in armor appear in Brazilian streets, seas, and snowy mountains. Despite their heavy armor, they deliver performances that surpass even top athletes in their respective sports. The screen cuts rapidly between scenes showcasing masterful skills in surfing, skateboarding, BMX, skiing, slacklining, pogo stick hopping, and freestyle football (juggling). Spectators and passersby are captivated by the incredible super techniques, eventually erupting into a frenzy. The performers are the top experts in each sport.
The tagline is "CRAZY MAKES the FUTURE." It delivers the message: "It's always one person's passion that changes the world. If you're going to be crazy, be the kind of crazy that sets the world on fire." Another legend has been born, linking the globally beloved Cup Noodles with top athletes.
Official Site: http://www.cupnoodle.jp/
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