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News
Published Date: 2016/12/16

Dentsu Inc. Agrees to Acquire 100% Stake in India's Leading UI/UX Firm Fractal

The text of the Dentsu Inc. news release distributed on December 16 is as follows.


December 16, 2016

Dentsu Inc. Reaches Agreement to Acquire 100% of Shares in Fractal, a Leading Indian UI/UX Company

 

Dentsu Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Nao Ishii; Capital: ¥74,609,810,000) of Dentsu Inc. has reached an agreement with the shareholders of Fractal Ink Design Studio Private Limited (Headquarters: Mumbai, CEO: Tanay Kumar, hereinafter "Fractal"), a company providing UI (User Interface)/UX (User Experience) services in India, to acquire 100% of its shares.

Founded in 2010 by four designers, Fractal has grown into a leading Indian UI/UX company with 65 digital experts. Headquartered in Mumbai and with an operational base in Bangalore, the company provides comprehensive digital design services, primarily in the UI/UX domain, to major Indian enterprises.

Having grown to become one of India's top three design firms, Fractal excels at integrating design and technology. It is a leading company in India for UI/UX design in the IoT (Internet of Things) and wearable & mobile domains. It is particularly renowned for its innovative designs, being selected as the "UX/UI Design Studio of the Year" by the influential Indian design magazine 'Pool' in 2015. Furthermore, the Confederation of Indian Industry (CII) awarded the company multiple prizes in 2014 and 2015 for its innovative design work, including in the IoT category.

Following the equity acquisition, we will integrate Fractal into the Isobar network, one of our group's 10 global network brands* providing digital services, and rename the brand to "Fractal Ink Design Studio - Linked by Isobar." Currently, digital services in India are provided by Isobar, iProspect, WAT Consult, and Dentsu Webchatney. With the addition of Fractal, the group will comprise 1,000 digital experts. The group already boasts one of the largest digital presences in the country.

Moving forward, the Group will accelerate its growth strategy, aiming to become the second-largest agency group in India by the end of 2017.

The impact of this transaction on the consolidated results for the fiscal year ending December 2016 will be minimal.


*Dentsu Inc. Aegis Network (London), which oversees Dentsu Inc. overseas operations, conducts business globally centered around 10 global network brands. These 10 brands are Carat, Dentsu (Dentsu Brand Agencies), Dentsu media, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope, and Vizeum.

 

【Fractal Company Overview】

Company Name: Fractal Ink Design Studio Private Limited (Fractal)
Headquarters: Mumbai, India
*Also maintains a business office in Bangalore
Established: February 2011 (date of incorporation as current legal entity)
Shareholder Structure: 100% owned by Dentsu Inc. Aegis Network after share acquisition
Revenue: INR 127 million (approx. ¥220 million) (Fiscal Year Ended March 2016)
Representative: Tanay Kumar (CEO and Co-founder)
Number of Employees: 65
Business Description: Provides digital design services focused on the UI/UX domain

End


Dentsu Inc. News Release
http://www.dentsu.co.jp/news/release/2016/1216-009110.html

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