On February 7, the All Japan Advertising Federation announced the Japanese representative creative team for the "Young Lotus Workshop" (March 3-5), held ahead of the 17th Asia Pacific Advertising Festival (AdFest 2014, March 6-8).
From 99 applicants, the team of Fumiko Nagai (Copywriter) from Dentsu Inc. Kansai Branch and Hirono Matsunaga (Art Director) from Dentsu Inc. won the Gold Award and was selected as Japan's representative.
This marks the 10th iteration of the workshop. Young creators from across Asia participate in workshops and an advertising competition, with the winning team receiving recognition during AdFest.