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Published Date: 2022/09/08

Ad Museum Tokyo "TCC Award Exhibition 2022" September 16 - October 29

Ad Museum Tokyo will host the "TCC Awards Exhibition 2022" from Friday, September 16 to Saturday, October 29.

This exhibition will display the 2022 winning works of the TCC Awards, Japan's premier advertising award recognizing the pinnacle of copywriting. Featured works include the Grand Prix winner, 14 TCC Award winners, 1 Best Newcomer Award winner, 15 Newcomer Award winners, and 4 Jury Chairman's Award winners, accompanied by commentary from the creators.

The 2022 TCC Grand Prix was awarded to Suntory's corporate advertisement: "Even in such a lively place, everyone's voices can be heard. Today, once again, we laugh and talk. Life needs restaurants." (Masatoshi Kurita, Naoki Tanaka / Dentsu Inc.). The TCC Best Newcomer Award went to Hitoshi Nakano (Hakuhodo) for Otsuka Pharmaceutical's Calorie Mate Liquid "CONNECT a CIRCUIT: Let's connect our thought circuits" and other works.

「TCC賞展2022」案内告知

■About TCC
The Tokyo Copywriters Club (TOKYO COPYWRITERS CLUB: hereafter referred to as TCC) is an organization of copywriters and CM planners active throughout Japan, primarily based in Tokyo. Each spring, it selects outstanding works from advertisements actually used during the previous year. The creators of these works are announced as "TCC Award" winners. In the fall, it publishes the "Copy Annual," featuring the winning works and other outstanding pieces. From its stance as a specialist in language, it drives the advancement of communication techniques within Japan's advertising industry.

【Event Overview】
"TCC Awards Exhibition 2022" ※Admission by reservation only
Organized by:
Hideo Yoshida Memorial Foundation Ad Museum Tokyo / Tokyo Copywriters Club
Dates: Friday, September 16 – Saturday, October 29
Venue: Ad Museum Tokyo, Special Exhibition Hall (Hall B)
   Caretta Shiodome, 1-8-2 Higashi-Shimbashi, Minato-ku, Tokyo
Hours: Tuesday–Saturday, 12:00 PM–6:00 PM
*Opening hours and days may change depending on circumstances
Closed: Sundays, Mondays (and other irregular holidays)
Admission: Free

■Details of the special exhibition and admission reservations can be found here

■About Ad Museum Tokyo
Since opening in 2002, the museum has welcomed over 2 million visitors and continues its mission to deepen understanding of advertising's social and cultural value. It boasts a collection of approximately 330,000 items spanning from the Edo period to the present day. The library offers access to advertising and marketing-related books, as well as the ability to search and view the digital archive of advertising works.
 

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