On sale October 6! The corporate museum series is now a book.

The serialized column "The Future of Corporate Museums as PR Assets" from Web Dentsu Inc. was published as a book on October 6, 2023, titled "Welcome to the Corporate Museum: Volume 1" (published by Jiji Press). The book compiles and re-edits the first 17 installments of the approximately 30-part series. It introduces "the appeal and new possibilities of the 'corporate museum' as the ultimate owned media, as presented by PR professionals" (from the Jiji Press website).

[Corporate Museums Featured in This Book]

Shiseido Corporate Archives, Nippon Yusen Historical Museum, Ad Museum Tokyo, Printing Museum, Panasonic Museum, Bridgestone Innovation Gallery, Thermos Bottle Memorial Museum, Toyota Commemorative Museum of Industry and Technology, INAX Live Museum, Hisamitsu Pharmaceutical Museum, Shimadzu Corporation Founding Memorial Museum, TOTO Museum, Zenrin Museum, Kuroneko Yamato Museum, Yamaha Innovation Road, Cup Noodle Museum Osaka Ikeda

Jiji Press, Paperback, A5, 144 pages, ¥1,540 (¥1,400 + tax), ISBN: 9784788718814

The relevant page on the Jiji Press website is here.
Back issues of Web Dentsu Inc. are here.