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Published Date: 2015/02/17

Code Awards 2015: Carving the "Now" of Digital Marketing and Paving the "Future"

D2C Inc. will host the "Code Awards 2015," a comprehensive digital advertising and marketing award covering all aspects of marketing communications utilizing various digital technologies.

The award accepts entries from project teams composed of advertisers, advertising agencies, and production companies from Tuesday, March 3 to Monday, April 13. (The required entry sheet can be downloaded from the official website.)

From all entries, the judges will select the Grand Prix for the most outstanding work, as well as winners for four other awards based on distinct judging criteria.

Additionally, two new awards have been established this year: "Best Innovation" and "Best Craft".

Eligible entries are marketing communication cases implemented and rolled out using various digital technologies between April 1, 2014, and March 31, 2015. Naoki Ito (PARTY), who has served as a judge for over 10 domestic and international design and advertising awards, will chair the judging committee. Four new judges have been added: Futsuyo Ishiguro (Netyear Group), Yuki Kishi (Dentsu Inc.), Kazoo Sato (TBWA ∣ HAKUHODO), and Takayuki Fukatsu (THE GUILD). Specialists well-versed in academia, creative fields, sales promotion, and marketing will also join the panel. A rigorous judging process by the seven-member panel will determine the "Grand Prix" and other award-winning entries, scheduled for announcement in early June.

Reference: D2C Inc. Press Release ( http://www.d2c.co.jp/news/2014/20150212-1831.html )

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