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Dentsu Inc. Ventures, the venture fund managed by Dentsu Inc., has invested in Two Bit Circus, a U.S. company providing cutting-edge technology-based experiential entertainment.
The text of the Dentsu Inc. news release distributed on January 18 is as follows.
January 18, 2017
Dentsu Inc. Ventures, the venture fund managed by Dentsu Inc., invests in Two Bit Circus, a U.S. company providing cutting-edge technology-based experiential entertainment
Dentsu Inc. (Headquarters: Minato-ku, Tokyo; President: Nao Ishii) announced that its corporate venture capital fund "Dentsu Ventures Fund 1 Global Fund" (hereinafter "Dentsu Ventures") has invested in Two Bit Circus, Inc. (Headquarters: Los Angeles; CEO: Brent Bushnell; hereinafter "Two Bit Circus").
Dentsu Inc. Ventures was established in April 2015 to realize open innovation within the Dentsu Group through investments in ambitious startups creating unseen futures and collaboration with portfolio companies. It supports businesses and entrepreneurs not only through funding but also by providing solutions and resources unique to the Dentsu Group to address challenges.
TwoBit Circus has developed event-based facilities where visitors can experience the value of cutting-edge technology through entertainment. The company plans to establish theme parks utilizing the latest technology in the future. The first theme park is scheduled to open in Los Angeles, USA, in late 2017. It will offer experiential entertainment featuring the latest virtual reality (VR) and mixed reality (MR), as well as food and robotics utilizing science and technology. It will serve as a showcase for hardware and content developed by the company and its brand partners.
Dentsu Inc. Ventures believes that by collaborating with TwoBit Circus, which excels in developing showcase facilities for experiencing cutting-edge technology, it will enable the development of entertainment utilizing the innovative technologies and content of our group's clients and partners, as well as business expansion in Asia, primarily Japan.
The service concept image for TwoBit Circus and an overview of the company and Dentsu Inc. Ventures are as follows.
＜Two Bit Circus Overview＞
Company Name: Two Bit Circus, Inc.
Headquarters: Los Angeles, California, USA
Representative: Brent Bushnell (CEO)
Business Description: Development of experiential content businesses utilizing cutting-edge technology
URL:http://twobitcircus.com/
<OVERVIEW of Dentsu Ventures>
Name: Dentsu Ventures Global Fund I
Fund Size: ¥5 billion
Fund Formation Date: April 2015
Operation Period: Planned for 7 years until March 2022
Investment Regions: Primarily overseas, including Europe, the US, and Asia, with a global investment focus
Investment Stage: Primarily seed/early stage, while also including mid/late stage for a broad, balanced investment approach
Investment Sectors:
(1) Sectors capable of transforming the broader marketing/communications business
(2) Innovative, high-potential new domains, even if not fitting the above
URL:http://dentsu-v.com/
End
Dentsu Inc. News Release
http://www.dentsu.co.jp/news/release/2017/0118-009135.html
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