Dentsu Inc. Aegis Network launches graduate school for digital marketing

On February 28, Dentsu Inc. Aegis Network (DAN) partnered with TimesPro to launch India's first postgraduate diploma course in digital marketing across three Indian cities: Bengaluru, Mumbai, and Delhi.

*TimesPro is an educational system operated by the Times Centre for Learning, the educational arm of India's largest media group, the Times Group.

※ The Postgraduate Diploma course is classified at a level equivalent to a graduate school program. It targets university graduates and working professionals aspiring to careers in digital marketing.

The program aims to cultivate talent capable of meeting India's rapidly growing demand for digital marketing professionals.

The program is a full-time, 3-month course held 5 days a week. It consists of instructor-led lectures, hands-on learning, and e-learning sessions, providing a total of 450 hours of instruction.

Industry leaders, including members from DAN's digital brands such as Isobar, iProspect, WAT Consult, Dentsu Web Chatney, and Fractal—all active at the forefront of digital marketing—serve as instructors. This allows participants to experience firsthand how marketing and campaigns are actually executed.

Assisi Basin, Chairman and CEO of DAN South Asia, stated, "Digital marketing is the fastest-growing segment in the advertising and marketing industry. As a pioneer and expert in digital, DAN is collaborating with TimesPro to develop a curriculum aligned with the latest industry trends."

Anish Srikrishna, President of Times Centre for Learning, stated, "We are delighted to have realized this course for cultivating next-generation experts with the cooperation of DAN, which has outstanding achievements in the field of digital marketing. Students who complete the course will be able to work as experts in the field of digital marketing."