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SoftBank Justin Bieber and Piko Taro star in new commercial now airing
SoftBank began airing its new TV commercial, SUPER STUDENT "School" edition, on February 16. The commercial features a collaboration between global superstar Justin Bieber and Piko Taro, who shot to worldwide fame with the song "PPAP." The pairing had been generating buzz even before the broadcast.
(All images are from behind-the-scenes footage)
Inside the school's broadcast room is Bieber, dressed in a school uniform. Leaving the room, Bieber greets passing students with a friendly wave as he heads down the hallway lined with classrooms. Amid narration stating, "We're not just looking at smartphones," and "We're looking at the world beyond the smartphone," he spots a familiar woman in a classroom and waves. Responding with "Hi, Justin!" is Suzu Hirose. Sakurako Ohara, standing next to her, exclaims in surprise, "He really came..."
Beaver and Hirose had already appeared together on screen in the "Declaration" edition promoting the student discount campaign (SUPER STUDENT).
When Mr. Bieber asks, "Got student discounts?", Hirose smiles and replies, "Got student discounts!"
Entering another classroom, they find Pikotaro standing at the lectern. The two clap their smartphones together with an "Ahn!" and strike the signature pose. Following the narration, "With a smartphone, the unexpected can happen anytime," they enter the next classroom, which is inexplicably the Shiroto family's living room. The family is startled by Beaver's appearance. When the father asks, "Who are you?", Beaver poses and says, "SUPER STUDENT." The living room descends into chaos as students chase after Beaver-san. Returning to the classroom hallway, Beaver-san coolly delivers his line: "Student discount? SoftBank!" The next chapter of SUPER STUDENT is eagerly awaited.
SoftBank Mobile Official Site:
http://www.softbank.jp/mobile/
Related Articles:
・SoftBank Producing Commercial Featuring Justin Bieber and Pikotaro[2017.02.08]
・SoftBank Presentation: Hirose and Ohara Are "Super Students"!? Global Superstar Also Appears inCommercial [2017.01.18]
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