Dentsu Inc. wins multiple awards at the 21st Asia-Pacific Advertising Festival (ADFEST 2018), including "Network of the Year" for the second consecutive year.

Dentsu Inc. Wins Multiple Awards at the 21st Asia Pacific Advertising Festival (ADFEST 2018), Including "Network of the Year" for the Second Consecutive Year

The 21st Asia Pacific Advertising Festival (ADFEST 2018) (*) was held over four days from March 21 to 24 in Pattaya, Thailand. The creativity of the Dentsu Group was highly acclaimed, winning the "Network of the Year" award for the second consecutive year.

Scene from the "Network of the Year" award presentation

Our group won a total of 50 awards across multiple locations domestically and internationally: 2 Grande, 11 Gold, 18 Silver, and 15 Bronze; plus 1 Branded Content Lotus, 2 Effective Lotus, and 1 Integrated Lotus.

One of the Grande awards was the "Grande for Humanity," the highest honor given to advertising works with high public or social value that won Gold in their respective categories. This marked the first time our group received this award.

The number of awards by category is as follows. The numbers in parentheses indicate the number of awards won, and "Grande" denotes the top prize.

・Branded Content Lotus (Branded Content Lotus 1)
・Design Lotus (Gold 2, Silver 5, Bronze 2)
・Direct Lotus (Gold 1, Silver 2, Bronze 1)
・Effective Lotus (Effective Lotus 2)
・Film Lotus (Silver 2, Bronze 1)
・Film Craft Lotus (Silver 1, Bronze 4)
・Integrated Lotus (Integrated Lotus 1)
・Interactive Lotus (Bronze 2)
・Media Lotus (Gold 4, Silver 3, Bronze 1)
・Mobile Lotus (Bronze 2)
・Outdoor Lotus (Gold 3, Silver 4)
・Press Lotus (Gold 1)
・Print Craft Lotus (Grande 1, Silver 1)
・Promo Lotus (Bronze 1)
・Radio Lotus (Bronze 1)
・Grande for Humanity (Grande 1)

End

Dentsu Inc. News Release
http://www.dentsu.co.jp/news/release/2018/0329-009506.html