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    Series「"People Driven Marketing® Practical Webinar 2021" Report」

    #People-Driven Marketing#Dual Fan#Data Clean Room#CX#Cookie-free#D2C Inc.#Social Commerce#Digital#Data#Customer Success
    “人”基点データで、顧客に新しい価値を提供する
    Marketing
    2022/03/29

    Delivering New Value to Customers with People-Centric Data

    This series provides a digest report on the three-day "People Driven Marketing® Practical Webinar 2021," where Dentsu Inc. professionals and corporate guests discussed the future of marketing and data. This installment introduces three sessions that presented "New People-Centric Services." How can businesses transform from a customer perspective while leveraging data and digital technology? We cover each session, which illustrated the future of marketing using concrete examples.

    PDM® Practical Webinar 2021

    Series"People Driven Marketing® Practical Webinar 2021" Report[5]
    カスタマーサクセスの実現に欠かせない、デジタルとデータの力
    Marketing
    2022/03/23

    The Power of Digital and Data Essential for Achieving Customer Success

    Dentsu Inc. professionals and corporate guests discussed the future of marketing and data at the "People Driven Marketing® Practical Webinar 2021." This time, we introduce three sessions centered on topics related to the practice of "People-Driven Digital Transformation."

    PDM® Practical Webinar 2021

    Series"People Driven Marketing® Practical Webinar 2021" Report[5]
    これからのブランド開発に欠かせない、顧客体験設計
    Marketing
    2022/02/17

    Customer experience design: essential for future brand development

    Dentsu Inc. professionals and corporate guests discussed the future of marketing and data at the "People Driven Marketing® Practical Webinar 2021".

    PDM® Practical Webinar 2021

    Series"People Driven Marketing® Practical Webinar 2021" Report[5]
    経済圏データ×データクリーンルームの真価は？
    Marketing
    2022/02/16

    What is the true value of Economic Zone Data × Data Clean Rooms? Introducing domestic implementation cases.

    Dentsu Inc. professionals and corporate guests discussed the future of marketing and data at the "People Driven Marketing® Practical Webinar 2021." We present three sessions centered on next-generation digital marketing case studies utilizing "Data Clean Rooms" and "Economic Zone Data."

    PDM® Practical Webinar 2021

    Series"People Driven Marketing® Practical Webinar 2021" Report[5]
    データとCXの時代へ。電通のPDMを知る三つの基調講演
    Marketing
    2022/02/10

    Toward the Era of Data and CX: Three Keynote Speeches to Understand Dentsu Inc.'s People Driven Marketing

    PDM: People-Driven Marketing®—integrated marketing centered on people, designed for the digital and data era. Updated annually, it has now evolved into PDM 5.0. Here is a digest report on the three-day "People Driven Marketing® Practical Webinar 2021," where Dentsu Inc. professionals and corporate guests discussed the future of marketing and data.

    PDM® Practical Webinar 2021

    Series"People Driven Marketing® Practical Webinar 2021" Report[5]

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