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    Series「NRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector」

    #Marketing#Retail#Report#Customer Experience#Branding#Brand#Technology
    【番外編】台湾のリテール・コマースシーンの“今”
    Marketing
    2025/01/21

    [Special Edition] The "Now" of Taiwan's Retail and Commerce Scene

    This series delivers the latest trends in the retail and commerce scenes across Europe, the Americas, and ASEAN through NRF reports. Last time, we covered the NRF APAC event held in 2024. As a follow-up [Special Edition], I would like to provide an overview of the retail and commerce scene in Taiwan, which I visited in November 2024.

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]
    来た、出た、分かった！リテール・コマースのいま（後編）
    Marketing
    2024/11/04

    Visit APAC, Exhibit NRF! ~We came, we saw, we understood! The Current State of Retail Commerce at NRF APAC and in ASEAN~ (Part 2)

    The NRF Retail's Big Show, the world's largest convention in the retail distribution sector hosted by the National Retail Federation (NRF). The first-ever APAC edition was held in Singapore from June 11 to 13. How have the cutting-edge trends in retail commerce changed over the past six months, and with the shift in location from the US to Singapore? Following Part 1's focus on ① Expo (exhibition content), we now present insights from the perspectives of ② Keynote (key speaker presentations) and ③ Store (physical store visits).

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]
    来た、出た、分かった！リテール・コマースのいま（前編）
    Marketing
    2024/10/23

    Visit APAC, Exhibit NRF! ~We Came, We Exhibited, and We Learned! The Current State of Retail Commerce at NRF APAC and in ASEAN~ (Part 1)

    The NRF Retail's Big Show, the world's largest convention in the retail distribution sector hosted by the National Retail Federation (NRF), is held annually in January. The first-ever APAC edition took place in Singapore from June 11 to 13. How have the cutting-edge trends in retail commerce changed over the past six months, and with the shift in location from the U.S. to Singapore? Continuing from last time, we bring you insights from Hitoshi Kimura, who supports BX and DX initiatives for the retail industry at Dentsu Inc.

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]
    流通小売業だけにとどまらない、マーケティングの祭典へ
    Marketing
    2024/03/17

    A marketing festival extending far beyond retail alone.

    NRF2024: Retail’s Big Show, the world’s largest convention in the retail sector hosted by the National Retail Federation (NRF), which boasts a 113-year history. The keywords for 2024 are threefold: "Begin with Brands," "Start with Stores," and "Play with People." How will traditional retail and marketing evolve? Mr. Noriaki Kimura, who supports BX and DX initiatives for the retail industry at Dentsu Inc., delivers the latest topics and trends only accessible by being on the ground, in a report format.

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]
    米国最新リテール事情 「店舗への原点回帰」が成長のキーワード
    Marketing
    2024/03/12

    Latest U.S. Retail Trends: "Back to Basics with Physical Stores" Emerges as Key Growth Theme

    NRF2024: Retail’s Big Show, the world’s largest convention in the retail sector hosted by the National Retail Federation (NRF), which boasts a 113-year history. The three keywords for 2024 are "Begin with Brands," "Start with Stores," and "Play with People." How will traditional retail and marketing evolve? Mr. Noriaki Kimura, who supports BX and DX initiatives for the retail industry at Dentsu Inc., delivers a report featuring the latest topics and trends only possible to uncover by being on the ground.

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]
    リテーラーが再認識した“ブランディング”の重要性
    Marketing
    2024/03/06

    The renewed importance of "branding" recognized by retailers

    NRF 2024: Retail’s Big Show, the world’s largest convention in the retail distribution sector boasting a 113-year history. The keywords for 2024 are threefold: "Begin with Brands," "Start with Stores," and "Play with People." How will retail and marketing evolve? Mr. Noriaki Kimura, who supports BX and DX initiatives for the retail industry at Dentsu Inc., delivers the latest topics and trends only possible to grasp by being on-site, in a report format.

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]
    ブランド・ストア・ピープルから、新しい購買体験がはじまる
    Marketing
    2024/02/28

    Brand, Store, People: The new post-pandemic shopping experience begins with these three pillars.

    NRF 2024: Retail's Big Show, the world's largest convention in the retail sector hosted by the National Retail Federation (NRF), now in its 113th year. The three keywords for 2024 are: "Begin with Brands," "Start with Stores," and "Play with People." How will marketing utilizing retail distribution and retail media change? Mr. Noriaki Kimura, who supports BX and DX for the retail distribution industry at Dentsu Inc., delivers the latest topics and trends only possible to grasp by being on-site in a report format.

    Hitoshi Kimura

    SeriesNRF2024: Latest & Cutting-Edge Reports in the Retail & Commerce Sector[7]

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