Cannes Lions in Numbers
The Cannes Lions International Festival of Creativity, one of the world's largest advertising awards, is currently being held in Cannes, France, from June 21 to 27. This year saw a 7% increase in entries compared to last year, totaling 41,333 works. With two new categories added, it reached its largest scale ever. Ad Age compiled key figures surrounding Cannes Lions.
13,000 participants attended during the festival. This year's jury presidents numbered 21, including 6 women.
The total number of entries is 40,133. The breakdown is: Cannes Lions 37,426 entries, Lions Health 1,862 entries, Lions Innovation 845 entries.
Total entry fees amounted to $22,714,078. The category attracting the most entry fees was Outdoor, with 5,037 entries and $2,585,510 in fees. The newly established New Creative Data category received 619 entries, generating $345,668. Similarly, the newly created Glass Lions special category, which honors advertising that breaks down gender stereotypes and biases, will see its $84,272 in entry fees donated. The categories with the highest entry fees per submission were Titanium and Creative Effectiveness, at $1,461 per entry.
Source: Ad Age
Cannes by the Numbers: Yachts, Cocktails, Penthouses and More
http://adage.com/article/special-report-cannes-lions/cannes-numbers-yachts-cocktails-penthouses/299121/
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