Dentsu Digital Inc. was established and commenced operations on July 1st. As a new company specializing in digital marketing, it will collaborate with other group companies to accelerate the Dentsu Group's growth strategy in the digital domain and drive demand capture in the expanding market.
The company possesses capabilities across all elements of digital marketing: "Consulting," "Development and Implementation," and "Operations and Execution Support." It will support client companies' digital transformation, provide integrated solutions for the customer journey from prospect discovery and acquisition to CRM, and assist in building the platforms that underpin these efforts.
Furthermore, by accelerating investment activities and technological development to maintain cutting-edge capabilities, along with acquiring and nurturing specialized talent, the company aims to become a leading company in digital marketing.
<Company Overview> ・Company Name: Dentsu Digital Inc. ・Location: 1-8-1 Higashi-Shinbashi, Minato-ku, Tokyo (within Dentsu Inc. Headquarters Building) ・Capital: 440 million yen ・Shareholding Ratio: Dentsu Inc. 100% ・Representative Director: Representative Director and CEO Toshiya Oyama
President and COO: Yoshito Maruoka ・Established: July 1, 2016 (Business commenced on the same day) ・URL:https://www.dentsudigital.co.jp
<Main Services>
1. Digital Transformation Services
・ Marketing Process Innovation
・ Marketing Ecosystem Development
・ Marketing ROI Improvement
・ Experience Design
2. Customer Journey Services
・ Marketing Automation
・ Web Integration
・ Performance Marketing/Digital Performance Advertising
・ Direct Marketing
・ Social Media Marketing
・ Content Marketing
・ Mobile/App Marketing
・ CRM Solutions
・ E-commerce Solutions
・ Owned Media Marketing
・ UX Design
3. Technology and Data-Related Services
・ Data Analytics
・ Data Platform Development
・ Marketing Platform Development
・ Marketing Technology
・ AI/IoT Services
<Logo>
<Board of Directors>
Representative Director and CEO: Toshiya Oyama
President and COO: Yoshito Maruoka
Director (Part-time): Yoshio Takada
Director (Part-time) Toshihiro Yamamoto
Director (Part-time) Keiichi Maeda
Director (Non-Executive) Norihiro Kureya